Arcata Pet Privacy Policy

• We request information from you on our order form. To buy from us, you must provide contact information (like name and shipping address) and financial information (like credit card number, expiration date). This information is used for billing purposes and to fill your orders. If we have trouble processing an order, we'll use this information to contact you.
• Social Networking Activities. Our websites may include the ability for you and other users to link to one or more social networking platforms (such as Facebook or Twitter). We may receive information about you when you choose to post or otherwise share information about us on any of these social networking platforms. Note that any information that you or others post to a social networking platform will be accessible by any users of such platform, subject to its terms of service and privacy policy.
• Usage Data. When you use or access any of our websites, we may collect certain usage data generated by your activities on the websites, including your purchasing history, pages viewed, number of bytes transferred, hyperlinks clicked, and other actions you take on our websites. Each of our websites may also track the URL that you visited before you come to the Site, the URL to which you next go, and your Internet Protocol (IP) address or mobile device identifier.
• Online Information-Gathering Tools. As with most websites, we use cookies, web beacons, and other online information-gathering tools in connection with our websites. These tools are intended to make using our websites easier by, among other things, saving your preferences for you. We may also use cookies to deliver content tailored to your interests. If your browser is set to reject cookies, or if your browser notifies you that you are about to receive a cookie and you reject it, then your use of our Site may not be as efficient as it would be if the cookie were enabled.

• administer and improve our websites and businesses;
• promote our products and services to you;
• conduct other marketing activities;
• respond to your inquiries and other correspondence, or request that you provide feedback to us.

• We use outside shipping companies to ship orders, and credit card processing companies to bill users for goods and services. These companies do not retain, share, store or use personally identifiable information for any secondary purposes beyond filling your order.
• We may disclose the results of aggregated data about you and other users of our websites without restriction. In these situations, we do not disclose to these entities any information that could be used to personally identify you.
• We may disclose to one or more third parties the information collected about you as part of a merger, acquisition or other sale or transfer of any of the assets or business of Arcata Pet and/or of any of our affiliates. Please note that the entity receiving such information in connection with one of these transactions may not comply with all of the terms of this privacy policy.
• We may disclose information about you to the government or to other third parties to comply with the law, applicable regulations, governmental and quasi-governmental requests, court orders, subpoenas or other legal process, such as in connection with suspected illegal activity associated with any of the websites or our business. We reserve the right to release information collected through any of the websites to law enforcement or other government officials, as we, in our sole discretion, deem necessary or appropriate.
• We may also disclose information about you to third parties if needed to enforce any of the terms of use for one of our websites or other agreements, or any investigation of potential violations thereof; to detect, prevent, or otherwise address fraud, security or technical issues; to protect against harm to any of the websites; or to protect our rights, property or safety or the rights, property or safety of our users or others (e.g., to a consumer reporting agency for fraud protection).